Grana Improved the key funnel pages based on user research & data from users that helped conversion by working within the existing design constraints. Optimised the entire checkout flow that helped conversion & retention by working on user flows, wireframes, prototypes & existing design constraints. Freelance Improved the onboarding flow for Mintago to encourage more sign-ups that helped the user acquisition efforts. Pitched various clients via upwork, secured projects & completed under budget and ahead of schedule. Qima ( Previously Asia Inspection ) Conducted stakeholder interviews to understand the business needs & worked very closely with PM’s, Which resulted in the development & launch of the initial version of SAAS business model. Created user flows & wireframes that led to better usability, All while working within major overlapping legacy technical constraints.